THOUGHTS AND IDEAS

Let me paint the picture for you, an apparel company promised an online store with 6 different items: you have 6 items in the store: a tee, tank, hoodie, long sleeve, jogger, beanie, etc… The one main issue is simply this, your...

If you read part 1 of our series, you learned about the two main issues with print on demand services.  Here are two other issues: Making it worth your time:  We are very upfront about selling retail items in the...

With the rise of “print on demand” services, clients have been asking about a “storefront where members can buy stuff whenever they want”.  If you’re not familiar with this, basically you can print on whatever item you want and members...

If you prefer to make your own apparel plan without a phone call, in this post, I will walk you through our updated annual apparel plan and provide some suggestions to make it work for your gym. Download the plan...

It happens to every business. An order flops. Preorders are painfully slow. You feel like you’ve posted a thousand times, made class announcements, and have a sign in every corner of the gym and you have 5 preorders. How and...

Chris Cooper is the founder of Two Brain Business. If you own an affiliate, you have come across Chris's books, podcasts, and resources. Chris and I were talking the other day about apparel plans. The goal with the apparel plan is to...